Two By 2 Brand Identity
Children’s Religious Media was created in response to a lack of quality children’s Christian music. CRM compose catchy, memorable songs based on Bible stories to educate children and parents.
Stella Design created Two By 2 and characters to tell the stories as part of the brand identity. The brand had to appeal to children internationally, translate well, and be understood by those between 3-93.
The brand allows children to learn about classic Bible stories and fables through the adventures of Zak, Leo and Shylo.
The brand identity was used across many graphic design and website design mediums, including CD, merchandise and an online retail store (e-tailer) with music samples.
Two By 2′s brand has been embraced by children and parents, across various media and religious outlets, and has plans to expand into America.